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Copywriting

Copy writing for all areas of your business

Content creation to enhance SEO

Build brand awareness and loyalty

Grow your customer base – make more sales!

1 - Discuss

· what you want your content to achieve
· the type of customers you are targeting
· whether your copy needs to be SEO’d
· the tone and style of your brand, and
· what your USP is.

2 - Create Plan

Depending on your marketing goals, I’ll make a plan with you to write compelling text suited to different mediums, including video scripts, ad jingles and website copy that’s optimised for SEO.

3 - Take ACtion

Weave the words that inspire people to take action – like buying your product or service, signing up to receive your newsletter, or visit your website.

4 - Check Up

Follow up to ensure that you are happy with the copy.

“ Copywriters are the creative people who work magic with words. I craft written content for advertising, marketing and descriptive texts. ”

- Eudomia Group

Nina Young

Commissioning Editor, Kidspot

“Sophia is an experienced writer who is knowledgeable in health and parenting and is able to produce detailed content quickly and ahead of deadline. She has a good understanding of how to sell a story to an audience and tailors her style to suit the publication.”

About The Author

A physiotherapist by training, I have worked in healthcare for 27 years. I am also a Pilates instructor and SCUBA instructor. I’ve always loved playing with words, and my writing itch was not being sufficiently scratched by the medical reports and treatment proposals required in my job. Two years ago, I dipped my toes in other writing ponds, and haven’t looked back. Writing is now my job—if you can call it that, it’s so much fun. I’m currently completing an MA in Writing and Literature through Deakin University. I’m a wife, mother and grandmother. In my free time, I love hanging out with my family, hiking, reading, drinking coffee, and doing anything on or in the water.

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